
Picklesburgh
Festival Redesign
The objective of this project was to develop a visually compelling
identity system for an existing festival. I chose Picklesburgh, the pickle festival held in Pittsburgh during the summer. For the first part of this project, the task was to create a logo.
1 Showcasing its history and uniqueness
2 Creating community togetherness
3 Breaking free from standards
Core Values
1 Showcasing its history and uniqueness
2 Creating community togetherness
3 Breaking free from standards
Moodboard

Digital Iterations

Typeface Choice
Space Grotesk
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Final

Assets
Iterations

Finals
