PICKLESBURGH
Festival Redesign

Core Values

The objective of this project was to develop a visually compelling identity system for an existing festival. I chose Picklesburgh, the pickle festival held in Pittsburgh during the summer. For the first part of this project, the task was to create a logo.


1: Showcasing its history and uniqueness

2: Creating community togetherness

3: Breaking free from standards

Space Grotesk

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